Otc Sleep Aids Us February 2014:Industry Trends, Size and Shares Research Report

OTC Sleep Aids - US - February 2014 Despite positive growth of OTC sleep aids, the category is still up against several challenges. Consumers are concerned about side effects, and usage of other ways to help them fall asleep is more prevalent than OTC sleep aids. The growth of fitness devices to track sleep patterns could also negatively impact the market of OTC sleep aids. table Of Content

scope And Themes

what You Need To Know definition data Sources sales Data consumer Survey Data abbreviations And Terms abbreviations terms

executive Summary

overview the Market figure 1: Total Us Sales And Fan Chart Forecast Of Otc Sleep Aids, At Current Prices, 2008-18 market Factors Impacting Sales Of Otc Sleep Aids segment Performance figure 2: Share Of Sleep Aids, By Segment, At Current Prices, 2011 And 2013 key Players figure 3: Mulo Sales Of Otc Sleep Aids, By Leading Companies, Rolling 52 Weeks 2012 And 2013 competitive Context figure 4: Usage Of And Interest In Products To Help Sleep, November 2013 the Consumer trouble Sleeping Is Prevalent figure 5: Trouble Sleeping, By Gender And Age, November 2013 reasons For Struggling With Sleep figure 6: Reasons For Difficulty Sleeping, November 2013 concerns About Usage figure 7: Concerns About Otc Sleep Aids, November 2013 what We Think

issues And Insights

product Recalls And New Launches Minimize Competition From Otc Night-time Pain Medications the Issues the Implications growth Of Fitness Tracking Devices Could Impede Market Of Sleep Aids the Issues the Implications high Consumer Interest In Natural Otc Sleep Aids the Issues the Implications

trend Application

trend: Slow It All Down trend: Factory Fear mintel Futures: Old Gold

OTC Sleep Aids - US - February 2014

market Size And Forecast

key Points launch Of Zzzquil Helped To Fuel Growth Of Otc Sleep Aids sales Expected To Continue Upward sales And Forecast Of Otc Sleep Aids figure 8: Total Us Sales And Forecast Of Otc Sleep Aids, At Current...