Forecasting Sales

Indian School of Business Forecasting Sales for Dairy Products

Contents

EXECUTIVE SUMMARY .............................................................................................................................. 3 Data Analysis ............................................................................................................................................. 3 Forecast Horizon: ...................................................................................................................................... 4 Forecasting Models: .................................................................................................................................. 4 Fresh milk - AmulTaaza (500 ml) ........................................................................................................... 4 Dahi/ Yogurt - Saras (200 gm) ............................................................................................................... 4 Dahi/Yogurt - Yakult Probiotic (350 ml) : .............................................................................................. 4 Assumptions.............................................................................................................................................. 5 Conclusions and Recommendations ......................................................................................................... 5 TECHNICAL ANALYSIS ................................................................................................................................ 6 Data Preparation: .................................................................................................................................. 6 Class: Fresh Milk; Item Description: AmulTaaza 500 ml ..................................................................... 6 Class: Dahi and Yoghurt; Item Description: SarasDahi 200gm ............................................................. 6 Class: Dahi& Yogurt; Item Description:...