Business Plan

7. Foreign loss exposures

Acts of terrorism is less likely to occur in a kennel business because there are not a large number of people in the location at a given time to force or threat intimidation on.

Kennel businesses are not a typical business that would get outsourced. Some companies in the United States are being outsourced to help lower the cost of production or the cost of manufacturing. However, our company is a high-level animal care facility that is committed to serving our customers needs. Kennels are a hands-one business; therefore, foreign loss is less likely to happen in our industry.

8. Market reputation and public image of the company

Our reputation at Noah’s Arf is credibility, integrity, and 100% dedication from 23 plus years employment at current workplace. Noah’s Arf is committed to provide a high-level animal care and customer service in one convenient location that is not limited to dogs and cats. The facility is established in an upscale, growing area in Northwest Portland. Our business atmosphere will be clean, friendly and upscale where customers will be comfortable leaving their pets. We will offer a personal touch, such as birthday cards and a daily report card for each pet that is registered with Noah’s Arf. Our business will offer 24-hour service, a unique concept in this type of industry. Noah’s Arf will differentiate themselves from other animal care facilities. We will establish our business offering as a clear and viable alternative for our target market. Noah’s Arf will be organized and managed in a creative, innovative fashion to generate very high levels of customer satisfaction. We will create a workings climate conducive to a high degree of personal development and satisfaction for employees.

Our target customers are pet owners, not restricted to only one pet per household. They are working professionals that need reliable, trusting and convenient pet care available to...