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More information from http://www.researchandmarkets.com/reports/1555129/

Bakery and Cereals Market in the Philippines to 2014

Description: Introduction This databook provides key data and information on the bakery and cereals market in the Philippines. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods. Scope -Contains data on : bread and rolls, cookies (sweet biscuits), cakes and pastries, crackers (savory biscuits), breakfast cereals and morning goods -Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2004-09) and forecast (2010-14) data -Category level company and brand share as well as distribution share information for 2008 and 2009 -Review of the top two companies within the bakery and cereals market, including company overview, key facts and business description Highlights The market for bakery and cereals in the Philippines increased at a compound annual growth rate of 3.4% between 2004 and 2009. The bread and rolls category led the bakery and cereals market in the Philippines, accounting for a share of 38.2%. The leading players in the Philippines bakery and cereals market are Gardenia Foods (S) Pte Ltd, Kraft Foods, Inc. and Monde Nissin Corporation. Reasons to Purchase -Develop business strategies by understanding the quantitative trends within the bakery and cereals market in the Philippines -Design effective marketing and sales strategies by identifying key market categories and segments -Identify key players within the market to plan lucrative M&A, partnerships and agreements

Contents: Chapter 1 Executive Summary Summary market level: bakery and cereals Summary category level: bread and rolls Summary category level: breakfast cereals Summary category level: cakes and pastries...