Submitted by: Submitted by thor13
Views: 80
Words: 327
Pages: 2
Category: Business and Industry
Date Submitted: 03/10/2014 04:17 PM
2.)
Boeing: Not good Aspirant Company.
Boeing is involved in many different markets, none of which really match up with S&S, which has its own share of the personal aircraft market. Undoubtedly Boeing is a great company, but it has a lot going on; it caters mainly to the large commercial industry and even deals heavily with defense aircraft and aircraft financing. It seems to me that S&S would be more like Boeing’s underling than its business partner. We should choose a company whose mission statement and overall business strategy are more suitable for S&S Air.
Bombardier: In my opinion it’s almost as bad as Boeing as far as an aspirant goes. They build business jets, and also dabble in defense-related services. It is the third largest commercial aircraft manufacturer in the world.
Embraer: A foreign company also builds commercial jets, and military aircraft. While it may not be too large it’s products are too diverse for S&S. Furthermore, the fact that Embraer is partly owned by the Brazilian government could make it difficult to work with.
Cirrus: Another very large manufacturer, however, Cirrus is much less diverse and focuses on small aircraft much like S&S. Also its planes are innovative and well-known for their quality. They would make a good aspirant.
Cessna: Comparatively a smaller company. They manufacture small planes as well as larger commercial aircraft. And they produce a few freight carrying aircraft. Beside, being a little on the diverse side they would make a good aspirant.
3.)
Short Term-Solvency Ratios:
-lower than the median
-less liquid than industry
Turnover Ratios:
-Much higher than industry
-S&S is either more efficient or carries less inventory than market average.
Long Term Solvency Ratios:
-Below the median
-Less debt than other Businesses.
Profitability Ratios:
-about even with Industry
-Profit Margin may not be super high but ROA and ROE are excellent