Student

Submitted by: Submitted by

Views: 133

Words: 4433

Pages: 18

Category: Science and Technology

Date Submitted: 03/30/2014 07:21 AM

Report This Essay

Executive MBA

Operations & Supply Chain Management

Starbucks

The journey from the bean to the cup

Submitted to:

Dr. Faiza Zitouni

Done by:

Maitha Mohamed

Mahmoud Yousif AlBannay

Mohammad Ali AlHallami

[Contents]

Executive Summary 3

Overview of Starbucks 3

History of Starbucks 3

Starbucks Strategy 3

Products and Services of Starbucks 4 SWOT Analysis of Starbucks 4

Starbucks Supply Chain Management 5

Starbucks Operational Processes 8

Push process 8

Pull process 9

Layout and Operation management 9

Quality Strategy 11

Process Strategy 12

Lean system in Starbucks 13

Recommendations 15

Conclusion 15

References 16

Executive Summary

Starbucks is the leading retailer in the brand specialty coffee in the world. It operates more than 20,000 stores worldwide. However, preparing the cup of coffee that we usually get in few minutes is not an easy job. There are many steps and challenges that are running behind the scenes in order to prepare this delicious and quality coffee.

This project is about the supply chain management in Starbucks. It gives an overview of Starbucks and its products and services. It also illustrates the SWOT Analysis of Starbucks. In addition, it shows how the supply chain challenges are faced and managed in Starbucks. It also demonstrates...