Analysis of Carolina Blood Centers

SWOT Analysis: Community Blood Center of the Carolinas

Simonette P. Elgert

Siena Heights University

LDR660-SJ Strategic Plan and Implementation

May 4, 2013

Frank Veltri

Introduction

This is a review of a case study regarding how the Carolinas Healthcare System handled the issue of rising blood cost that is affecting the finances of their laboratory service line. The system initially tried to negotiate with the American Red Cross, which was the dominant supplier of blood in their area. However, the attempt to come up with a resolution was unsuccessful. And because of this, the healthcare system started to look for alternative to solve the problem, which is to consider the concept of “independent blood center”, (Swayne, Duncan & Ginter, 2008, p. 476-477). Thus, the creation of Community Blood Center of the Carolinas (CBCC)

SWOT Identification

For this case study, SWOT (Strengths, Weaknesses, Opportunities and Threats) will be identified and analyzed in order to evaluate the system’s strategy’s weaknesses and strengths and identify other strategies that could be a possible alternative to the current plan. SWOT analysis involves listing the organizations strengths and weaknesses as well as perceived external opportunities and threats (Swayne, Duncan & Ginter, 2008, p. 248).

STRENGTHS | WEAKNESSES |

* Discussions with the American Red Cross (ARC) for possible pricing negotiations * Talking/networking with other hospitals to find out about their issues/identify opportunities * Collaboration with hospitals * Feasibility study * Memberships to ABC and AABB * Local control of operations leading to lower costs. * High regard for customer service, regulatory compliance and QA standards | * Began operation without licensing * Big initial goals * High volume of staff at start-up * Leased a facility bigger than what is needed during start-up/ high lease range * Competitor advantage over blood collection * Decreased...