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BS4102 The World at Work Assessment 2

Select one essay title from the list below. Your essay must be 2500 words long (+/- 10%) and submitted electronically, by March 3rd 2014

1. To what extent might a knowledge of elasticity be useful to a company, in the formation of a strategy to maximise profits. The discussion in your essay, should apply theory to a known company / companies

2. Using analytical tools such as ‘Porter’s Five Forces’ and the ‘Structure Conduct Performance’ model, discuss the success or failure of a known company / companies

3. Do the recent government interventions in the UK, taking banks into public ownership, operating quantitative easing measures to reflate the economy and the calls for price ceilings in energy markets, suggest that the UK is becoming more centrally planned.

4. To what extent might the UK’s increasing reliance on the tertiary sector, limit the opportunities to exploit the income earnings potential, presented by export markets.

5. To what extent should government intervene in the economy to address inequalities, externalities and the provision of merit or demerit goods. This discussion should include references to firms or industries which have been affected by such government intervention.

6. Does evidence suggest that an economy would gain benefit from taking a more laissez faire approach towards oligopoly conduct or through imposing tighter control.

7. It is argued that Corporate Social Responsibility is now central to the strategy of successful firms. Discuss this argument, citing examples from known cases.

Marking criteria:

The essay will be written in continuous prose and will comprise a number of paragraphs, in discussion of the chosen case.

Please refer to feedback from assessment one for advice on the use of English and Harvard referencing and citations.

Essay structure:

Introduction (5 marks)

* Introduces theory, sets the context and rationale for...