Business Enviroment

BUSINESS ENVIRONMENT

Submitted By:

ID:

Course:

College:

S.No. | Contents | Assessment Criteria | Page No |

1. | Introduction | - | 3 |

2. | Context | - | 3 |

3. | Identify the purpose of different types of organisations | 1.1 | 4 |

3. | Describe the extent to which organisations meet the objective of different stakeholders. | 1.2 | 5 |

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INTRODUCTION:

CONTEXT:

IKEA opened its first store in 1953. It was the largest furniture store in Scandinavia. IKEA started to work at different business ideas to gain and increase amount of customers, make customers happy, produce low cost but high quality products affordable for all people. IKEA is now the world’s largest furniture retailer and large amount and wide range of material is every day supplied to the IKEA manufacturing stores what helps reducing the price for the material and makes a part of the profit. Fact that IKEA products are cheaper than the products of competitors may cause doubt about the products quality. That’s why one of the business ideas to meet their customers’ needs is to make the customers see and touch IKEA home furnishing before ordering them. For this and successfully was a showroom open where customers can see the function and quality of its low price products. The pressure of the competitors makes IKEA creating new business ideas which everyone can benefit from. In past one of the first IKEA co-workers removed legs of a table so that it will fit in to the car and avoid damage during transit. IKEA is making product for all type of customers from romantic to minimalist and everyone in between. The products are designed to not just look good and be good quality but also to be practise and...