Submitted by: Submitted by jfarmer
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Category: Societal Issues
Date Submitted: 06/29/2014 11:55 AM
I. Case Synopsis- Blood Bananas: Chiquita in Colombia
-Chiquita Brands International trailblazer in banana industry globalization.
-Chiquita is successor of United Fruit Company
-1903 revolutionized banana trade.
- Used refrigerated ships.
-Largest Latin American employer for years.
-1970 merged with AMK Corporation became United Brands Company.
-Eli M. Black was in charge.
-1975 Securities and Exchange Commission discovered 1.25 million dollar bribe.
- An agreement to a Honduran official in exchange for tax reduction on exports.
-1985 Carl H Linder Jr. took control.
-1990 name changed to Chiquita Brands International.
-Chiquita and banana industry had many years of unpredictability.
-Making payment to FARC (Revolutionary Armed Forces of Colombia) and ELN
(National Liberation Army) both regarded as terrorist groups.
-Later protection payments were made to AUC (United Self Defense Forces of
Colombia) totaling over 1.7 million dollars.
-1998 Cincinnati Enquirer published “Chiquita Secrets Revealed.”
-Michael Gallagher and Cameron McWhirter accused company of mistreatment of
workers, pollution, cocaine transports, bribery of foreign officials, avoiding
national laws, denying unionization of employees.
-Publically forced Chiquita to reevaluated corporate responsibility.
-Established Core Values: Integrity, Respect, Opportunity, and Responsibility.
-2000 Robert Olson general counsel for Chiquita was aware of bribery payments to
AUC.
-Reported findings to audit committee.
-Decision was made by the directors to continue payments.
-2001AUC was added to list of terrorist organizations.
-Chiquita claims to have not seen news coverage of this publicized event until
Feb 2003.
-Feb2003 Olson contacted Laurence Urgenson, outside legal counsel.
-Urgenson told Chiquita payments were illegal and to stop them....