Jsb Market Research : Cigars and Cigarillos in Australia

Cigars and Cigarillos in Australia

Released On 15th September 2014

Summary

“Cigars and Cigarillos in Australia” is a new report by ERC that focuses on the extent to which Australian Cigars and Cigarillos market has evolved during the last eighteen years in line with changing smoking habits, the competitive environment and economic developments, as well as analyzing the implications market realignments have had on top multinational companies.

Key Findings

In Australia, Cigarillos became a popular entry level product with the result that volumes jumped to 82.9million pieces or 227 tonnes in 2005. ERC estimates place sales at 58.4 million pieces in 2013

which compares with 51 million pieces in 1997 and 83 million pieces in 2005

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Cigarillos and medium cigars are by far the most popular product in the market, their lower price and attraction as an alternative form of tobacco for those entering the market explaining their popularity.

Despite volumes falling from their 2005 high of 73.2 million pieces to 55.1 million pieces in 2013 they account for an improved 94.3% of volume.

The other sector, large cigars, accounts for the remaining 5.7% of volumes. They, too, have seen sales fall back significantly from 9.8 million pieces in 2003 to 3.3 million pieces in 2013 and appear to have benefited much less from pre-tax rise purchases.

Synopsis

Synopsis

“Cigars and Cigarillos in Australia” report is a qualitative report providing extensive and highly detailed consumption data on the Cigars and Cigarillos industry in Australia.

This report is the result of ERCs extensive market research covering Cigars and Cigarillos across Australia. The report provides consumption data based upon a unique combination of industry research, fieldwork, market sizing work and our in-house...