Chinese Smartphone Industry 2014 - Global Market Size, Share, Trend and Growth

This report presents a recent review of the Chinese smartphone industry in the second quarter of 2014. The report includes shipment volume of major smartphone branded vendors in China, breakdowns of each vendor's shipment volume share by chipset maker, application processor model, ASP, panel size, camera pixel, resolution, as well as 3G and 4G technologies.

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The report also examines major chipset makers' product mix for smartphones sold in China. The report finds that the Chinese smartphone industry's shipment volume reached 104.2 million units in the second quarter of 2014, up 17% sequentially, with a total number of 560 models launched during the quarter. Low-cost models were the majority—over 85% of the smartphones sold in China were priced below 2,000 RMB (US$325.7; US$1=6.141 RMB). With the Chinese government's issuance of 4G licenses to telecom operators, 4G-enabled smartphones were gaining steam, taking up around 25% of all smartphones shipped in the past three months ended in June.

In terms of vendor's shipment ranking, Xiaomi leapfrogged its rivals into the leading position, followed by Lenovo and Samsung. Overall, top five vendors collectively shipped around 60% of the smartphones in China. Apple's shipment share fell to below 5% in this quarter, with its ranking falling from the fourth place to the seventh. The launch of new iPhone in September is anticipated to be a game changer.

Shipment Volume

(Table) Chinese Smartphone Shipment Volume, June 2013 - July 2014 Unit: Thousand Units

(Table) Chinese Smartphone Newly Released Models, June 2013 - July 2014 Unit: Model

(Table) Chinese Smartphone Shipment Volume Share by Operation System, June 2013 - July 2014

(Table) Chinese Smartphone Shipment Share by ASP, 2Q 2014

(Table) Chinese Smartphone Shipment Share by Camera Pixel, 2Q 2014

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