Uk Airlines Market 2014 - Global Industry Size, Share, Trend, Forecast, Analysis and Growth

The convergence of budget and full-service airlines has continued, with full-service airlines further unbundling fares to compete on top-line prices and low-cost airlines entering the long-haul market. Going forward, the development and efficient targeting of ancillary services will be a key driver in maintaining profitability for all airlines.

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Table of Content

Introduction

Definition

Abbreviations

Executive Summary

The market

Market volume set to grow 19% by 2019

Figure 1: Volume forecast of total passengers uplifted at UK airports, 2009-19

Market share

UK low-cost airlines up by third since 2008

Figure 2: Passengers uplifted worldwide by UK airlines, low-cost* and full-service**, 2008-13

Market factors

Jet fuel costs projected to rise after slight declines

More airlines to launch low-cost long-haul flights

Inmarsat aims to bring affordable in-flight Wi-Fi to Europe

2014 airline disasters to impact industry

Changes to be made to APD

Companies, brands and innovation

Top UK airlines continue to increase passenger uplift

Budget airlines boost market share

Flybe launches new domestic service

Panasonic Avionics generates revenue through targeted ads

BA creates interactive campaign

United Airlines launches personal device entertainment system

The consumer

Almost half of people have taken a holiday flight in the last year

Figure 3: Purpose of flights taken in the past 12 months, May 2014

Half of fliers have taken a budget flight in last 12 months

Figure 4: Types of flights taken in the last 12 months, May 2014

Over a third booked directly through airline website

Figure 5: Booking method, May 2014

More than a third always check preferred airline website

Figure 6: Attitudes towards purchasing, May 2014

In-flight food still prioritised

Figure 7: Willingness to pay for in-flight features, any flight, May 2014

Complimentary Wi-Fi...