The Greek Cosmobob

The Greek Cosmobob

The food industry is an area of business that many people and corporations often find success. Food plays a major part in human survival because it is one of the basic necessity needs, to survive, you must eat. In the food industry, there is a variety of food chains with different menus and different types of food. However, to be highly successful and sustain durability and consistency in the food industry, you have to have a product that is unique and that people love. A product that is exclusive in the beginning making the demand to rise. It has to be something that people find delicious and continue to buy.

The food industry in Canada was growing rapidly in the 90s. In 1995, Canadians ate 36 percent of their meals away from home. That figure increased to 38 percent in 1996. In the away-from-home market, 92 percent of the meals were eaten in institutions. Institutions were categorized as where a consumer had little or no choice of choosing what to eat. The hotel and restaurant chains were a big impact to this statistic. Hotels and restaurants have served at least 960 million meals, which takes up for the remaining eight percent of the total meal market. 80 percent of the hotel and restaurant dollar volume was fast food service. With an industry growing every day at this rate, there is only way to survive and that is to produce a product or products people enjoy eating.

Cosmo Panetta has always wanted to own a family business. An immigrant from Greece, he migrated to Canada 1958 with his wife and son. A former mine laborer, he decided to open up his own variety store. Because of economic challenges Canada faced, the grocery market was very competitive. After owning the tore for a couple of years, Cosmo Panetta sold it and opened up his very own drive-in restaurant. He picked a good location and served high quality products with a fair price for consumers and his business. Cosmo’s drive-in had a combination of take out and a sit in area. The...