Submitted by: Submitted by prashantkolekar
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Words: 1267
Pages: 6
Category: Business and Industry
Date Submitted: 10/31/2014 02:15 AM
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The report provides top-level market analysis, information and insights into Finland's cards and payments industry, including:
Current and forecast values for each category of Finland's cards and payments industry, including debit cards, credit cards and charge cards
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Comprehensive analysis of the industry’s market attractiveness and future growth areas
Analysis of various market drivers and regulations governing Finland's cards and payments industry
Detailed analysis of the marketing strategies adopted for selling debit, credit and charge cards used by banks and other institutions in the market
Comprehensive analysis of consumer attitudes and buying preferences for cards
The competitive landscape of Finland's cards and payments industry
Executive summary
The European debt crisis had a profound effect on Finland’s economy, with GDP contracting by 1.4% in 2013. The subdued economic development from 2009 onwards had a dampening effect on the overall cards and payments industry during the review period (2009–2013). As the country entered into a recession for the third time in 2014, economic recovery is anticipated to be sluggish, which is likely to impede the cards and payments industry’s growth over the forecast period (2014–2018).
In terms of number of cards in circulation, the Finnish payment cards instrument, including debit, credit and charge cards, registered positive growth during the review period, recording a compound annual growth rate (CAGR) of 2.03%, increasing from 10.6 million cards in circulation in 2009 to 11.4 million in 2013. In terms of transaction value, payment cards valued EUR56.6...