Uk Mobile Device Apps Market 2014 - Global Market Size, Share, Trend , Growth and Strategy

Call 866-997-4948 (Us-Canada Toll Free) Tel: +1-518-618-1030 with your industry research requirements or email the details on sales@researchmoz.us

In the short term, in the UK at least, developers on iOS will likely earn more money than those on competing app stores. In the longer term though, porting any content to Android should be a priority; not least because Google is strongly pushing into emerging markets under the Android One scheme, which will place inexpensive smartphones – the company hopes – into the hands of ‘the next five billion’ people.

To Brows a Full Report with Toc: http://www.researchmoz.us/mobile-device-apps-uk-october-2014-report.html

Table of Content

Introduction

Definitions

Abbreviations

Executive Summary

The market

Figure 1: Value of application sales and in-app purchases in the UK, 2012-14(e)

Market factors

Smartphones reach 75% of consumers; tablets in 50% of homes

App usage continue to increase

New categories come from the connected home and launch of wearables

Companies, brands and innovation

Figure 2: Top 10 most profitable countries by total app revenue, by store, July 2014

The consumer

Number of apps downloaded

Figure 3: Proportion of consumers who have ever downloaded apps for their devices, July 2014

Figure 4: Number of apps downloaded onto smartphone/tablet in the last month, July 2014

Amount spent on apps and in-apps

Figure 5: Amount spent on buying smartphone and tablet apps, July 2014

Figure 6: Amount consumers have spent on in-app purchases, July 2014

App preferences across devices

Figure 7: Application preferences across devices, July 2014

Attitudes towards apps

Figure 8: Consumer attitudes towards buying smartphone applications, July 2014

Figure 9: Reasons why consumers have not downloaded apps, July 2014

What we think

Issues and Insights

Low-income consumers do not participate in in-app purchases (IAPs)

The facts

The implications

Which app stores should developers target?...