Corporate Culture

The Corporate Culture

Corporate Culture (Organizational Culture)

- Values , beliefs, behaviors, customs, and attitudes that help the members of the organization understand what it stands for, how it does things, and what it considers important.

Levels of Corporate Culture

1) Visible – culture that can be visible seen at the surface level

e.g. artifacts, such as dress, office surface layout, symbols, slogans, level ceremonies

2) Invisible – deeper values and shared understandings held by organization members

e.g. expressed values

Corporate Culture Adaptability

| |Adaptive Culture |Unadaptive Culture |

|Visible Behavior |Managers pay close attention to all their |Managers tend to behave somewhat insularly, |

| |constituencies, especially customers, and initiate |politically, and bureaucratically. |

| |change when needed to serve their legitimate interests,| |

| |even if it entails taking some risks. | |

|Invisible Behavior |Managers care deeply about customers, stockholders, and|Managers care mainly about themselves, their immediate|

| |employees. They strongly value people and processes |work group, or some product associated with that work |

| |that can create useful change (e.g., leadership |group. They value the orderly and risk-reducing |

| |initiatives up and down the management hierarchy). |management process much more highly than leadership |

|...