California Credit Life Insurance

California Credit Life Insurance

Case Study

The California Credit Life Insurance was incorporated in Los Angeles in 1971. This insurance company’s product line includes various types of insurance such as health, professional, automobile, liability, pension, and retirement programs, commercial packages, and other related financial services. Within this company, there are 15 regional offices and 230 sales representatives. The salesforce contains about 1/3 female. The company seems to be facing serious issues regarding gender biases even though the company believes in equal employment opportunity. Shelley Ryan, lawyer from California Credit Life Insurance’s Legal Staff, informed Diane Flanagan, VP of Human Resources, that there has been a charge filed against James Bradford, a sales manager in the southeastern region, for sexual discrimination. Suzette Renoldi, a sales rep in southeastern region, made this accusation against James Bradford for being discriminatory against female. If California Credit Life Insurance wants to keep its high reputation and their employees, they need to make many changes.

Based on the case study and data, the problem regarding this case is the complaint process, losing quality employees to competitors, lack of regulation on behalf of the company to ensure that they maintain their responsibility to be an equal opportunity employer, and lastly bonuses need to be regulated more evenly and earned fairly. In order to ensure everyone is feeling like they are being treated equally, HR will need to hold several meetings with groups of women within the California Credit Life Insurance Company. This will encourage the women to come to HR with concerns within the office as well as have them feel comfortable enough to report any concerns against the company or coworkers. Next, the top managers of the company needs to meet with HR to determine ways of punishment for sexual discrimination of inappropriate behaviors to ensure that it does not...