Activity 6.5

Activity 6.5 Module Review Questions

Andrew Green

January 3rd, 2015

Activity 6.5 Module Review

Part One

1. Most businesses should engage in e-commerce on the Internet. Do you agree or disagree with this statement? Explain your position.

* Electronic commerce is no longer a luxury. In order to compete in the global marketplaces, businesses must engage in electronic commerce and have a presence on the Internet. The Internet is the driving force in the new economy. Businesses are engaging in e-commerce to develop, market, sell, deliver, service, and pay for products and services which are being transacted on the internetworked, global marketplaces of customers, and with the support of a worldwide network of business partners.

2. What are the critical success factors for retail e-Business startups?

* Selection and Value, Performance and Service, Look and Feel, Advertising and Incentives, Personal Attention, Community Relationships, Security and Reliability, Great Customer Communication.

3. If you were starting an e-commerce Web store, which of the business requirements summarized in Figure 9.13 would you primarily do yourself, and which would you outsource to a Web development or hosting company? Why?

* If you have no expertise in this area it would be beneficial to have all of the work outsourced to a professional Web development or hosting company. If the site is not developed properly, and with a professional look customers will not be interested in it. Also, if it is poorly designed and difficult to use you will not attract any business. On the other hand, companies can now use simple website design software tools and predesigned templates which are readily available from website hosting services to construct their Web retail sites. The aim of the Web store is to market it so that it will attract customers and transform them into loyal Web customers.

4. Are the form and use of information and decision support systems...