Business Tr Area

World Travel Market 2014 Industry Report

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®

CE

L E B R AT I N G

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Discover key findings from the

Exhibition Floor

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O

YEARS

F B S USINES

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1,000 UK

holidaymakers

Findings from

travel trends

The

latest

travel

Opinions from the

industry

3 - 6 November 2014 London

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FOREWORD

World Travel Market, the leading global event for the travel industry, will – as it has done since its launch event in 1980 – host the global travel and tourism industry as it looks to agree business deals and discuss the current issues facing the sector. WTM 2014 will facilitate deals worth around £2.5 billion in travel industry contracts between exhibitors and buyers from the WTM Buyers’ Club. The WTM Portfolio – which also includes Arabian Travel Market, WTM Latin America and WTM Africa – is the catalyst for deals worth almost £4 billion. Despite this clear desire to conduct business, the industry faces many hurdles, but I am pleased to see the report finds a high level of industry optimism for 2015. World Travel Market has surveyed its key exhibitors and senior WTM Buyers’ Club members to discover the central issues for the industry and the topics of conversations on the exhibition floor across the four days of WTM 2014 (3 – 6 November). The findings form the backbone for the World Travel Market 2014 Industry Report. They cover a range of issues from industry optimism, aviation, airport capacity, taxes and the future holiday experience. These results are put into context by comparison with a survey of more than 1,000 UK 2014 holidaymakers (all of whom took a seven-day summer holiday overseas or in the UK in 2013) revealing their booking and holidaying habits.

Simon Press Senior Exhibition Director World Travel Market

World Travel Market 2014 Industry Report

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World Travel Market 2014 Industry Report

Report Research Background The World Travel Market 2014 Industry Report is...