Aarkstore - Indian Smb Web Preference Outlook

Aarkstore - Indian SMB Web Preference Outlook

Browse Full Report @

http://www.aarkstore.com/technology/82834/indian-smb-web-preference-outlook

Published: May 2014 | Pages: 96

PDF: $ 2000 | Enterprise Wide Licence : $ 2500

Summary

The study was entitled to aid Web Service providers with actionable information regarding the feasibility of “Web Services for SMBs in India”. Furthermore it will also help Web Service Providers to make a better business plan in order to tap the underpenetrated SMB market and assess the internet’s broader impact in terms of related consumer habits and the development of Internet ecosystems in SMBs.

Scope:

The scope of the study aimed at exploring SMB propensities in India with respect to web-based market connect in 9 Indian cities spread across the North, West, East and South of the country.

Key Take Away:

- Identifying target market segments

- Geography wise adoption propensity of websites/ domain name?

- Verticals wise adoption propensity of websites/ domain name?

- Mapping the product/service need of SMEs

- Identify the factors affecting the need mechanism of SMBs?

- The information collection process followed by SMBs?

- Re-engineering framework for collecting information of SMBs?

- Mapping needs of SMBs need/ pain point with web services?

- The decision making process or features

- Drivers and inhibitors affecting the decision making?

- Key influencers across each decision making step?

- Decision is made parameters? (Price, language and local support)

- Understanding Payment Options

- Cash vs. Cheque

- Credit card vs. Debit Card

Browse complete Report on:

http://www.aarkstore.com/technology/82834/indian-smb-web-preference-outlook

Table of Contents:

1. Introduction

a. Research Overview

i. Purpose and Scope

ii. Report Description

iii. Key Take-Away

b. Research Methodology

i. Secondary and Primary Research

ii. Data Triangulation and Forecasting

iii. Forecast Assumptions

c. Indian...