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Managerial Economics
Economics 302
Spring 2015
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Professor: James Ullmer, Ph.D.
Part Owner of the Green Bay Packers
Office: Forsyth 224B
Office Phone: 227-3762
Office Hours: TR 8:00 AM — 9:30 AM
By appointment
Email: ullmer@wcu.edu
Required Text: Managerial Economics, 11th edition, Thomas & Maurice
Website for Majors and Minors in Economics: www.vanderbilt.edu/AEA/students
Educational website: khanacademy.org
COURSE OBJECTIVES: The discipline of economics offers some powerful methods of analysis, both deductive and inductive, that are extremely useful to business managers in decision making. The deductive tools are the principles of microeconomic theory, which will be presented and then applied to various problems faced by business managers. The inductive tools, i.e., techniques of empirical analysis, which will be presented and then applied, are those of econometrics—statistical techniques applied to economics—especially those of regression analysis. The focus of this portion of the course is not so much on the calculation of the parameter estimates, but rather on the interpretation of statistical information, specifically, computer printouts of regression analyses. The tools of microeconomic theory and empirical analysis presented in this course provide students with a thorough guide for managerial decision making.
• Office of Disability Services
Accommodations for Students with Disabilities: Western Carolina University is committed to providing equal educational opportunities for students with documented disabilities and/or medical conditions. Students who require reasonable accommodations must identify themselves as having a disability and/or medical condition and provide current diagnostic documentation to the Office of Disability Services. All information is confidential. Please contact the Office of Disability Services at...