Justification

J USTI FICATION

These days, our society is constantly in the search of brand new products, whic

must be, not just innovating but also, they must fulfill a specific need.

That's why our company decided to create the new and sophisticated (produc

name). Which we are sure, will provide to the society a new way of seeing a

umbrella, and of course, it will satisfy more than one need that people might havl

nowadays.

I NTRODUCTION

Rain, has been a"problem"for most of the people since long ago, furthermor €

walking in the rain at night could be dangerous for everyone, people could step int,

a puddle, slide, or even worst, fall down and get hurt in the process.

That's where our new product intervenes, our (product name) it's an umbrella the

has a small lantern integrated to the handle, which will help the user to walk safet

under raining nights without worries,

However, the real innovation of our (product name) goes further, because one (

the most important and real needs in our society is having an easier way (

recharging our cellphones. That's why our umbrella will also have an speci

compartment, not just to safe your cellphone from the rain, but also, saving you

cellphone in this small slot will recharge your cellphones battery.

REASON

The developing of this product born when we realized that most of the umbrella

were to simple, searching a way to make umbrellas more interesting and,

addition, we tried to made something that will help people to solve commo

problems of our modern society.

That's when we came out with the idea of the lantern, thinking of how hard can b €

especially in our country, walking under rain at night. However, we thought that th,

lantern wouldn't be enough to make a new and innovating product, thinking mor €

we immediately came up with the problem of a discharged phone, and that's whe

we decided to research and develop a way to have that in our umbrella.