The Analyze Telezoo a Telecommunication Solution Marketing Essay

The Analyze Telezoo A Telecommunication Solution Marketing Essay

ukessays.com /essays/marketing/the-analyze-telezoo-a-telecommunication-solution-marketingessay.php The purpose of this report was to analyze Telezoo a telecommunication solution and to apply relevant theory for the case. In additional appropriate recommendation will be given as well. The report consist seven headings that based on the given seven questions from the case study as a guideline. There are some general problems that as a manager need to resolve in Telezoo. First starting with the situation analysis and defining the main issues Telezoo is facing. Then evaluate as much options as possible to solve the problems implement the action plan. The information that gathered for this report is from B2B textbook and the case study itself. Other than that, some researches on the website are used to enhance reports information. Lastly the report complete with a conclusion.

1. Introduction 1.1. Purpose

The purpose of this report was to investigate Telezoo a company that uses a web browser interface to provide telecommunication products and services optimization. They have hundreds of suppliers that have been supporting their site and Telezoo itself assist customers to seek the best solution in the telecom products and services that based on their plan. In this day and age, technology has become more advance and it continuous to improve every year. In terms of Internet that has became such an important and efficient tool for the business world today. Apart of that, it is a tool that consumers can rely on it because it provides consistency and time-saving for sellers and buyers such as performing a transaction, research, communication and others. These are the facts that the remarkable technology that has been influenced consumer behavior today. Hence, in this great opportunity, e-commerce was then created by the marketers to further their business plan and strategy in related to advertising,...