United States Organic Foods Market Forecast and Opportunities, 2020

Organic food products market in the US has been witnessing increasing market traction over the last five years. Higher disposable income, rising number of certified organic farms and growing consumer inclination towards organic food products are the major factors accelerating the sales of organic foods in the country. Organic foods are priced a little higher than conventional food products, which is a major challenge that the market is currently facing. However, an overwhelming majority of consumers in the US give more preference to health and hygiene than cost, which is expected to further boost organic food consumption over the next five years. Moreover, to overcome price related challenges and growing market competition, an increasing number of industry players are adopting various strategies such as indigenously growing raw materials within the country instead of importing them, which generally costs more, to lower the prices of their organic food offerings.

According to “United States Organic Foods Market Forecast & Opportunities, 2020”, the market for organic food products in the US is projected to cross USD45 billion in 2015. Organic fruits and vegetables segment holds the largest market share, with demand being driven by retail consumers, hotel chains as well as restaurants. The market is likely to witness continuous growth in the coming years due to implementation of more stringent environmental protection policies and animal welfare programs by the US government. Major players engaged in offering organic foods in the country include Hain Celestial, Amy’s Kitchen and WhiteWaves Food Inc. “United States Organic Foods Market Forecast & Opportunities, 2020” report elaborates following aspects related to organic foods market in the US:

• United States Organic Foods Market Size, Share & Forecast

• Segmental Analysis – Organic Fruits & Vegetables, Dairy Products, Packaged Food and Others

• Policy and Regulatory Landscape

• Changing Market Trends & Emerging...