Marketing Plan

Company Description

Titan Mobility was founded two years ago by William Stone. William is currently attending Midway University and pursuing a Business Administration degree. William has worked several years in the healthcare industry. William has worked for his Uncle selling and repairing power chairs before starting his own business.

Titan Mobility reflects William’s passion for providing medical equipment and repairs to the disabled. Titan Mobility distinguishes itself from other providers by offering onsite repairs to clients.

The essential element of Titan Mobility’s operations is its office/shop. It is a two-room facility. The department consists of one computer station, desk, and phone. Connected to the office is a garage bay for servicing and displaying assistive technology devices. The office/shop is set up for maximum efficiency of first interactions with clients, troubleshooting and repair of devices, and viewing of devices.

Titan Mobility is committed to giving back to the community by sponsoring ALS association charity events and designing and printing ALS ice bucket challenge t-shirts.

Titan Mobility Mission and Goals

Titan Mobility is a home care organization dedicated to providing comprehensive home care service to referred clients with the utmost quality and professionalism. Titan mobility accepts only clients whose home health care needs, as identified by the referring source, can be met by the treatment and services offered by this organization. Titan mobility strives to maintain long-term relations with clients for fast and professional service and is known as the premier assistive technologies provider, and to provide online product offerings to English-speaking countries throughout the world.

Financial goals

1. Obtain financing to expand Titan Mobility area of operations.

2. Increase revenues by 50 percent annually.

3. Donate at least $25,000 a year to the ALS association.

Nonfinancial goals

1. Introduce new medical...