Web 2.0 Case Study

4/3/2015

4/3/2015

Management Information Systems

CIS-301 mANAGEMENT INFORMATION SYSTEMS – MODULE 5 cASE STUDY 6 – Web 2.0

Nicole Blow

Management Information Systems

CIS-301 mANAGEMENT INFORMATION SYSTEMS – MODULE 5 cASE STUDY 6 – Web 2.0

Nicole Blow

Case Study 6: Web 2.0

Review the Interactive Session on managing Web 2.0 on pages 423-424 of your text (Laudon, 2010). Answer "Case Study Questions" 1 through 4 on page 424.

1. How do Web 2.0 tools help companies manage knowledge, coordinate work, and enhance decision making?

a. Coordinate work - Boosts communication and productivity

b. Manage knowledge - Preserves experience/knowledge of workers as they retire

c. Enhance decision making - Provides better visibility

2. What business problems do blogs, wikis, and other social networking tools help solve?

d. Unites - Connectivity for workforce that operates remotely/scattered

e. Provides visibility - single view projects

f. Saves time and money - Fast and cheap to maintain

3. Describe how a company such as Wal-Mart or Proctor & Gamble would benefit from using Web 2.0 tools internally.

g. Reduce travel expenses

h. Attract young energetic employees

i. Preserve experience of long-time knowledge workers as they retire

j. Boost communication and productivity

k. Connectivity for workforce that operates remotely/scattered

l. Fast and cheap to maintain

m. Provide a single view projects

4. What challenges do companies face in spreading the use of Web 2.0? What issues should managers be concerned with?

n. Convincing workers to embrace/use

o. Regulating their use

Web 2.0 tools help companies manage knowledge, coordinate work, and enhance decision making in a number of ways. Blogs, wikis and social networking help companies and their employees communicate and boost productivity, in turn helping companies to better coordinate work. Web 2.0 tools are user...