Cloud Office and Collaboration Productivity Applications Market Shares, Strategies, and Forecasts, Worldwide, 2012 to 2018

WinterGreen Research announces that it has published a new study on Cloud Office and Collaboration Productivity Applications. The 2012 study has 690 pages, 177 tables and figures. Worldwide markets are poised to achieve steady growth as mobile devices become the standard for client computing.

Cloud office productivity suites feature systems that are online and intuitive to use. They are part of social networking; they represent personalized use of computing. People can start a project without help from anyone, can ask for help if they need it, and can produce a result, a document, analysis, or presentation. Productivity software is becoming easier to use, increasingly inclusive of media, pictures, and video materials.

Collaboration is a big part of cloud based productivity applications. On the cloud, people can get access to integrated information data sources. People are increasingly bringing their own devices to work. Wireless devices promise to take over everything. People can leverage what they know to communicate to a group. Team collaboration changes everything. As a sales manager builds a power point presentation that is customized to a particular customer, he or she may wish to adapt content used by a different member of the team for a different client. The manager may need the slides to be changed by a third team member who specializes in design. In this manner, cloud connectivity is becoming adopted and proving its usefulness.

Cloud is positioned to be a disruptive technology that allows companies to achieve cost flexibility, business scalability, market adaptability, masking complexity, context driven initiatives, and provide ecosystem connectivity.

The competitive pressures on companies are driving business modeling of innovation. There is business commitment to pulling forward participation in cloud business transformation roadmaps. Cloud computing supports business engagement in developing models that support innovation. Industry solutions need to...