Submitted by: Submitted by kenresearch
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Date Submitted: 08/13/2015 02:24 AM
• Indian alcoholic beverages market is expected to grow at a CAGR of 11.1% during FY’2015-FY’2020
• Future Growth of India alcohol beverages market is expected to be driven by expanding reach of market players and increase in variants in alcohol.
• Future market is expected to rise in IMFL and Beer segments.
Ken Research announced its latest publication on “India Alcoholic Beverages Market Outlook to 2020 – Inflating Demand for IMFL and Beer from Youth and Women Segments” provides a comprehensive analysis on Indian Alcoholic beverages market and covers specific insights on the market size of Country liquor, beer, IMFL (whisky, rum, brandy, vodka, gin) and Wine on the basis of consumption, per capita consumption, in terms of value and volume. The report also entails market segmentation by state and gender, competitive landscape, company profiles of the major players operating in the country, government regulations, recent trends and developments and future outlook of the Indian alcohol beverage market.
India is considered as a lucrative and majorly unexplored destination for alcoholic drinks by several international companies operating in saturated alcoholic beverages markets of Europe and the US. India's alcoholic beverage market has grown steadily in the last 5 years.
Country Liquor is the second most consumed alcoholic beverage in India and has a commanding presence in the northern states of India. However, the scenario is changing and a decline in the market share of Country Liquor has been noticed.
IMFL is the largest segment in the Indian alcoholic beverage industry. This market has been further bifurcated into Whisky, Rum, Brandy, Vodka and Gin. This industry has grown at an overall steady pace triggered by increasing population and disposable income, and also the fact that it is increasingly gaining social acceptance.
Beer is a rapidly expanding segment in the Indian alcoholic beverages industry. It is the third largest market and second...