Health Care Social Media Marketing Market Upcoming and Current Trends Analysis by 2023

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Date Submitted: 08/13/2015 04:39 AM

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Health Care Social Media Marketing Market Global Industry Analysis, Size, Share, Growth

Trends and Forecast 2015 - 2023

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Social media is a virtual platform in which people interact, create and share content, information, ideas and views using online tools and related

networks. Social media marketing is a process of achieving network attention with the help of social media platforms. Social media is building

connections between end users and service providers by providing relatively simple, easy to access and unbiased platforms for sharing feedback.

Social media interactions are integral part of marketing and customer service relations in any industry, hence social media in healthcare industry

is no exception. Heath care organizations and health care personnel have started considering social media as an important tool for connecting

with the end-users and keeping the consumers updated about the product development. The increasing number of consumers using social media

for accessing and seeking information related to health care issues is acting as the driving force towards the progress of the health care social

media marketing market. As well as, healthcare professionals and service providers are seeking global social media websites such as Facebook,

Twitter, Google plus and others as a networking platform. This would enable them to gain end users trust with easily accessible healthcare

information and ultimately assisting the market growth. Increased expenditure on web advertisement by health care...