Global Male Grooming Products Market 2015-2019

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Earlier men used generic unisex brands. However, these days, men prefer to use brands, which are customized as per their skin and age. This change has transformed the entire beauty and personal care industry and every leading consumer products company has ventured to capture male target customers. Customers are no longer restricted to manual grooming products and have started experimenting with electric shavers, trimmers, and other electric grooming equipment. Some men try products to emulate the style of their favorite celebrities, while others select them for attributes such as good design, ergonomics, and comfort.

This report focusses on electric male grooming products such as electric shaver, electric trimmers, and other products like nose and ear hair trimmers, body groomers, and hair clippers, and accessories such as replacement heads, chargers, and cleaning brushes.

Market analysts forecast the global male grooming products market to grow at a CAGR of 7.60% during 2014-2019.

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Covered in this report

To calculate the market size, the report considers revenue generated from the sales of electric male grooming products. It mainly considers revenue generated from retail sales of these products. On the basis of the product type, the report considers the following product segments:

Electric shavers

Electric trimmers

Other products

Global Male Grooming Products Market 2015-2019, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key regions

APAC

Europe

North America

ROW

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