Map the Supply Chain Paper

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Map the Supply Chain Paper

Jane Bolden

Marketing

November 25, 2014

Jason Hernandez

Map the Supply Chain Paper

The clothing industry is a large industry. Everyone needs and wants clothes. Clothes can range anywhere from cheap prices and can get expensive. Clothes helps brings a person’s personality out. Also, clothes gives people their own personal style. Clothes are a normal necessity for everyday life.

To begin, clothes are started at the manufacturer. The first step would be planning the product mix. Clothes product mix could feature jewelry, socks, underwear, belts, hair bows for children, and pajamas. By these items being market together, they could provide larger sales revenue. Moving on, the designs of the clothes are important. Clothing companies have to keep up with the latest fashion. Fashion tends to change often. In fact, styles in the 70’s and 80’s are coming back as today’s fashion. Then, the company would have to determine the materials that will be used. Not all clothing is made from cotton. Clothes are made from polyester, silk, nylon, and more. Finding the right material can make or break an item. Next, would be actually making the clothes. Trial and error plays a part in this step. Once the item is passed from paper into reality then the job is completed. Then, advertisement comes along. Advertising is extremely useful and important. Advertising can be used different ways. There are commercials, billboards, buses, receipts, and more. Advertising is everywhere just about. Adverting helps persuade customers in to believing he or she has to have that item. The last step in this process is ships bulk to middlemen. Manufacturer has a large part in the clothing industry.

The distributor than receives the shipment from the manufacturer. Once this happens, then the distributor establishes relationships with the retailer. It is imperative to establish relationships. Retailers help sale products. Moving on, the distributor will break down bulk...