Swot Analysis on Reebok International Ltd: Jsb Market Research

Reebok International Ltd.: Retailing - Company Profile and SWOT Analysis

Released On 11th September 2015

Summary

"Reebok International Ltd.: Retailing - Company Profile and SWOT Analysis" report, published by Canadean provides a succinct overview of the company and its operations, detailing their current and future position within the retailing industry. This first class data is essential business intelligence, with SWOT and key competitor analysis providing valuable up-to-date information.

Synopsis

Reebok International Ltd. (Reebok) is an in-store and online retailer of sport goods. The company designs and distributes sports, fitness and casual footwear, apparel and equipment worldwide. The company markets its product range under the brands of Reebok, LUTA and Reebok-CCM Hockey labels. Reebok holds licensing agreements with professional leagues including the American Hockey League (AHL), the Canadian Hockey League (CHL), the National Hockey League (NHL) and many of the European National and Elite League teams besides maintaining long-standing partnership with many famous athletes such as Johny Hendricks, Carrie Tollefson, Tara Stiles and Alicia Keys. It is also official equipment supplier of the US Hockey League (USHL), the East Coast Hockey League (ECHL) and various National Collegiate Athletic Association (NCAA) Division 1 institutions. The company operates across North America, Europe and Asia-Pacific. It operates as a subsidiary of Adidas AG. Reebok is headquartered in Canton, Massachusetts, the US.

- This business intelligence report presents the key company information, essential to understanding industry challenges and competitors.

- The SWOT analysis identifies the companys strengths, weaknesses, opportunities for growth and threats. The key competitors are dissected alongside the larger challenges that the industry is facing.

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