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BUS 475 Week 3 Strategic Plan Part 2 SWOTT Analysis
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Conduct an internal and external environmental analysis for your proposed business.
Discuss with your Learning Team the forces and trends below that must be taken into consideration while developing a strategic plan. Given today’s business environment and each Learning Team members’ selected business idea, provide a list of the lessons learned from your Learning Team’s discussion for each of the items listed below. Use this discussion to complete this assignment.
Create a SWOTT table summarizing your findings. Your environmental analysis should take into account, at a minimum, the following factors. For each factor, identify the one primary strength, weakness, opportunity, threat, and trend, and include it in your table.
· External forces and trends considerations:
o Legal and regulatory
o Global
o Economic
o Technological
o Innovation
o Social
o Environmental
o Competitive analysis
· Internal forces and trends considerations:
o Strategy
o Structures
o Processes and systems
o Resources
o Goals
o Strategic capabilities
o Culture
o Technologies
o Innovations
o Intellectual property
o Leadership
Write a 1,400- to 1,750-word synopsis in which you analyze at least seven of the forces and trends from the list above. Your analysis must include the following:
· Include economic as well as legal and regulatory forces and trends.
· Critique how well the organization adapts to change.
· Analyze the supply chain operations of the organization.
· Identify issues and/or opportunities:
o Identify the major issues and/or opportunities that the...