Strategic Case Analysis

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Individual Research Project – strategic issues and case analysis

Out of 175 points

Student Name – ___ out of 175 points -  ___%

1. Take the perspective of Ford’s Director of Strategic Planning to develop a full SWOT analysis of Ford, identifying and explaining at least five factors for each category (strengths, weaknesses, opportunities and threats) and propose a complete strategy (implementation, ramification and evaluation) which addresses one of Ford’s weaknesses and what you would do about it.

1. Full SWOT analysis

1. Five strengths; identified and explained;

2. Five weaknesses; identified and explained;

3. Five opportunities; identified and explained;

4. Five threats; identified and explained;

2. After reviewing the SWOT analysis, propose a complete strategy which addresses one of the weaknesses and what you would do about it:

5. “what” to do;

6. a plan of “how” to do it.

1. “how” you are going to implement the idea;

2. what potential ramifications (pros and cons) may result from your strategic implementation;

3. what feedback mechanisms you will use to evaluate the success or failure of your strategic implementation.

2. Take the perspective of Honda’s Director of Strategic Planning to develop a full SWOT analysis of Ford, identifying and explaining at least five factors for each category (strengths, weaknesses, opportunities and threats) and propose a complete strategy (implementation, ramification and evaluation) which addresses one of Honda’s weaknesses and what you would do about it.

3. Full SWOT analysis

7. Five strengths; identified and explained;

8. Five weaknesses; identified and explained;

9. Five opportunities; identified and explained;

10. Five threats; identified and explained;

4. After reviewing the SWOT analysis, propose a complete strategy which addresses one of the...