UNIVERSITY OF THE PHILIPPINES
Bachelor of Arts in Communication Research
Joyce M. Aguillon
Precious B. Romano
SmokeCheck:
A Study on the Effects of NCR Male High School Students’ Exposure to and Recall of
Anti-Smoking Advertisements to Their Perceptions of and Attitudes toward Smoking
Thesis Adviser:
Professor Randy Jay C. Solis
College of Mass Communication
University of the Philippines Diliman
Date of Submission
April 2012
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_________________________
_______________________
Joyce Aguillon
Precious B. Romano
April 2012
SMOKECHECK:
A STUDY ON THE EFFECTS OF NCR MALE HIGH SCHOOL STUDENTS’
EXPOSURE...
