Quarterly Beverage Tracker Second Austria Market Size and Share, Regional Outlook, Competitive Scenario and Forecasts, 2012

Packaged water has been the driver behind the soft drinks industry's slowdown in decline, to just over a percent. PL brands have again outperformed the market in most categories, such as packaged water, carbonates and iced/rtd coffee. Strong gains in the chilled juice segment also contributed to soft drinks improved performance.

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Key Findings

* Cider grew well compared to the rest of the alcoholic drink categories

* Dairy drink sales grew but this does not affect the long term downward trend

* The discount channel saw the biggest rise in PL beverages

* Innocent Smoothies have seen huge growth due to the high quality of the product

Synopsis

* Canadean's Austria Quarterly Beverage Tracker Q2-15 covering soft drinks, dairy drinks, hot drinks and alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis, covering:

* Topline consumption volumes for Q2-2015 vs Q2-2014, moving annual totals (MAT) and latest 2015 forecasts for all beverage categories

* Carbonates consumption data for Q2-2015 vs Q2-2014, moving annual totals (MAT) and latest 2015 forecasts split by regular vs low calorie, and key flavour

* An economic mood indicator with an at a glance assessment of industry confidence levels, private label performance vs brands and price trends

* Insightful and valuable analysis of the drivers behind the latest quarterly trends and assumptions for full year 2015

* Analysis of significant activity in the soft drinks market, including new product introductions (ranked by brand owner and detailing flavour, pack type/size, retail price and selected product shots)

* Update on important soft drinks corporate activity

* Our annual Q2 special focus update on the latest trends in Private Label soft drinks

Reasons To

* Gain an in-depth understanding of the...