In-Depth E-Marketer It Spending Market Global Analysis and Forecasts 2015 – 2019

Global E-Marketer IT Spending 2015-2019 report is the latest addition to Rnrmarketresearch.com industry research reports collection. The report is about 66 pages and provides 24 Exhibit; the report is published in Oct -2015.

Global e-marketer IT spending market to grow at a CAGR of 12.48% over the period 2014-2019. The rapid growth of the Internet has made online platforms a popular choice for conducting business activities. The global Internet footprint has grown from 2.4 billion in 2013 to more than 3.5 billion in 2015. Most developed regions have Internet penetration of more than 80%, while developing regions are also gradually picking up pace. This penetration of the Internet has led to increased investments in e-marketing, as it can enhance reach, flexibility, and accessibility to the target audience. The ability to customize ads as per the requirements of customers is one of the advantages of this media. For instance, Yahoo Search, AdWords, and Google AdSense are seen only on relevant web pages.

Complete report available on http://www.rnrmarketresearch.com/global-e-marketer-it-spending-2015-2019-market-report.html

E-marketing also helps in generating customer data. Thus, e-marketers are aggressively spending on procuring software such as marketing automation tools, analytical tools such as web analytics, social media analytical tools, and mobile analytical tools to measure the ROI of their marketing initiatives and to customize ads to effectively reach the target audience. E-marketers are also investing in procuring consulting services, managed services, and custom application development services.

In this report, covers the present scenario and growth prospects of the global e-marketer IT spending for 2015-2019. To calculate the overall market size, the report considers the sales of hardware, software, and services in e-marketing.

• Hardware includes storage, servers, PCs, and network equipment

• Software incudes licensing and subscription of...