Assignment

A STUDY OF PERCEPTION OF VENDORS ABOUT THEIR BUSINESS IN AROUND LPU

Abstract

Describes a study designed to know the vendors perceptions about their business in o LPU. The study sample comprised 30 vendors. A comprehensive profile analysis and a survey are conducted to reveal key characteristics and patterns: the majority of vendors are well establishing in LPU. They are satisfied with their business, because of favourable policies of LPU for their business. They tell their earning are more here than that of outside in LPU.

INTRODUCTION

Perception refers to the way we try to understand the world around us. We gather information through our five sense organs, but perception adds meaning to these sensory inputs. The process of perception is essentially subjective in nature, as it is never an exact recording of the event or the situation. The process by which an individual selects, organises, and interprets into a meaningful and coherent picture of the world. Perception is the process by which we organize and interpret our sensory impressions in order to give meaning to the environment. As pointed out, a situation may be the same but the interpretation of that situation by two individuals may be immensely different. Perceptions vary from person to person. Different people perceive different things about the same situation. But more than that, we assign different meanings to what we perceive. And the meanings might change for a certain person. One might change one's perspective or simply make things mean something else. Think of it as the process of becoming aware of the world around you through your senses. Our senses play a critical role in perception and behaviour. They not only allow us to perceive our environment, they also enable you to act in response to it.

DEFINITION

Perception is the set of processes by which an individual becomes aware of and interprets information about the environment.

Perception is the way an individual...