In-Car Entertainment System Market: 6-Year Market Forecast and Trends Analysis Research Report

In-car entertainment (ICE) systems are the set of hardware devices and software (installed within the car unit). They are used for entertainment and information purpose like navigation, music and communication. These products offer the passenger with enhanced experience and greater comfort while driving the car. These products are gaining more popularity worldwide among customers and original equipment manufacturers (OEMs) of cars. In-car entertainment includes various systems like audio system, internet radio, DVD player, rear seat gaming system, etc. These devices provide a better connectivity, more comfort and increased safety to driver and passengers, and these are the most important factors for customers while purchasing a new car.

The global in-car system market is expected to grow two fold from 2014 to 2020. The market is driven by three major factors, rise in passenger car market across the globe, growing transportation & communication infrastructure and increasing awareness about sophisticated features of in-car entertainment systems. These factors collectively are expected to drive the growth in the global market over the next six years. Emerging economies such as Asia, Eastern Europe and Latin America are expected to offer promising growth when compared with North America. In terms of revenue, Asia-Pacific (APAC) was the major contributor followed by North America, Europe and Rest of World (RoW) respectively in financial year 2013.

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APAC is expected to maintain its dominance in global in-car entertainment system market due to presence of major car manufacturer such as Hyundai, Ford, Volkswagen and Toyota. Growing consumer electronics market in China and India are the major markets for in-car entertainment systems. However, the market for in-car entertainment system is expected to grow at a low growth rate in Japan and South Korea, due to maturity in...