Senegal: Network Expansion and Value-Added Offerings Will Drive Market Growth

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The telecommunications market in Senegal will generate revenue of $1bn in 2015. Telecom services revenue will grow at a CAGR of 4.5% over the 2015-2020 period. Mobile data and fixed Internet will be the largest growth segments and will contribute 43.4% and 9.5% to total revenue in 2020, respectively. We expect mobile subscriptions in Senegal to grow at a CAGR of 5.2% over 2015-2020. Going forward, operators shift towards aggressive pricing and enriched service portfolios will further intensify competition in the countrys mobile market. The governments focus on promoting e-governance and improving the ICT industry will support future fixed Internet growth.

Key Findings

Overall telecom service revenue in Senegal is estimated to decrease by 15.6% over 2014 to reach $1bn in 2015.

From 2015 to 2020, the Senegalese telecommunications market will see service revenue grow at a 4.5% CAGR, boosted by mobile and fixed data.

Mobile will account for 75.9% of total telecom market revenue in 2020. Mobile data will be the key driver of this trend, expanding at a 10.4% CAGR between 2015 and 2020.

We expect the contribution of Internet access to fixed service revenue will increase from 21.7% in 2015 to 39.2% in 2020.

Orange Senegal leads both the fixed and mobile segments. In the mobile segment, it faces significant competition from Tigo Senegal and Expresso Senegal. However, given its scale advantages, Orange Senegal will continue to lead the telecom market.

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Synopsis

Senegal: Network Expansion and Value-Added Offerings Will Drive Market Growth provides an executive-level overview of the telecommunications market in Senegal today, with detailed forecasts of key indicators through...