Course

1.1 MANAGEMENT CONCEPTS

1. If you are a manager in an Information Technology Industry how would you plan for the supervisor’s job by using their ability to manage the workers? Prepare a detailed work plan for a supervisor.

2. Theory X and Y are concerned with the nature of human beings. How does the nature of job situation affect the application of these respective theories? What are their implications?

3. “Management planning is an intellectual process which seeks to achieve a coordinated structure of operations.” In the light of this statement, discuss the nature and significance of planning.

4. Assume that you are a planning manager for an automobile manufacturing company. How will you plan for your company by using the forecasting methods?

1.2 MARKETING MANAGEMENT

1. Discuss the difficulties in developing new products. What steps are involved in developing a mobile phone?

2. Evaluate the pricing strategies adopted by washing machine manufacturers. Prepare a table showing the salient aspects of each company.

3. How will you measure the effectiveness of distribution set up of home based battery chargers (Inverters).

4. What kinds of sales promotion techniques are available for Lap Top Computers? Based on the schemes available in the market, suggest a suitable scheme for a company planning to launch a Lap Top Computer.

1.3 HUMAN RESOURCE MANAGEMENT

1. Differentiate the training needs from training evaluation. What are the essential ingredients of a successful evaluation of training programme?

2. Explain the importance of collective bargaining in Industrial Relations? Is collective bargaining successful in India? – Discuss.

3. Evaluate the importance of Performance Appraisal in an industrial organization. How would you make it more effective? Explain.

4. How will you ensure discipline on employees without getting de-motivated? How does discipline process affects work motivation of employees?

1.4 FINANCIAL AND MANAGEMENT ACCOUNTING...