Submitted by: Submitted by golduu
Views: 10
Words: 3752
Pages: 16
Category: Business and Industry
Date Submitted: 02/23/2016 01:38 AM
Contents
business sector(food service) 5
McDonald’s 5
McDonald’s in Pakistan 5
Operations Management in McDonalds 6
Supply Chain Management in Pakistan 6
WHY THE PROJECT 6
Methodology Used 7
History 7
Products 8
Types of restaurants 8
Business model 9
Business Model 10
Advertising 10
Global operations 11
Respect for local culture 12
International Standards 12
Our Philosophy 12
McDonald’s Global Supply Chain 13
Supply Chain Management at McDonalds 14
Big Mac's supply chain success 15
Tracing its success path 16
Vital Links in McDonald’s Cold Chain 17
Cold Chain 18
Local Sourcing 18
McDonald's – Challenges 19
Objective 19
Platter of Services 20
Key Features: 20
Movement of Small Volumes of Perishable Items 20
Fresh Rush – Features 21
Food Park – Features 21
Food Park – Capacity 22
The McDonald’s System – the World’s Best QSR experience 22
Purchasing 22
Logistics 23
Logistics Standards 23
“One-Stop-Shopping “Lean Logistics Solution 24
McDonald’s Supply Chain Challenges 24
Freshness 24
Innovation 24
Fluctuation in Demand 25
Bull Whip effect 25
Cannibalization 25
Decentralized Structure 25
Conclusions 26
References 27
Bibliography 27
Food service business sector
The business sector which we have selected for our supply chain management project is FOOD SERVICE. The reason for choosing this business sector is up growing and demanding nature of this business as Asian people especially Pakistani people are very fond of food. The increasing number of fast food lovers is noticeable and now people are more knowledgeable about quality food. For this purpose we have selected McDonald’s ‘the global leading food service retailer’.
McDonald's
Is the leading global foodservice retailer with more than 30,000 local restaurants serving 52 million people in more than 100 countries each day. More than 70% of McDonald's...