Instagram, a Road to Success

Instagram: A Road to Success

Can you remember how life was before Instagram? Instagram has transformed peoples’ lives drastically. Before Instagram, there were not many applications that allow people to share images by using their phones. It made everyone sign up for it, even if one is not into photography. Instagram is no longer an application for sharing pictures and keeping up with friends’ daily life images. It indicates a hidden message for people to develop their talents and creativity. People, nowadays, can use this application to expand their passion, only if they used it in a clever way. Instagram can convert the talent into an online business. It is a solid program, which allows individuals to have a sense of confidence in their hidden hobbies and dreams, to take them onto the next level, and to permit them to build a decent living out of them. Moreover, Instagram is a significant platform for individuals with small businesses, as it inspires their minds for brand-new ideas, develops their photography potentials, plus helps them to become well known in the market.

First, Instagram is a tool for inspiration to many people, especially those who own a small business and seek to develop it to its best level. Once individuals have their own online business, they need to have the ability to expect that new trends may take over the market one day, whether it is a fashion trend, a photography style, or even a cooking recipe. Social media is always a significant source of creativeness that benefits marketers with the latest trend that complement their business. Andzulis, Panagopoulos, and Rapp (2012) state:

Organizations now have the ability to “listen” to customers by simply monitoring the issues, questions, concerns, and even experiences shared by existing customers that are discussed in the various social media forums. Companies may choose to play an active role in the conversation when they maybe able to add value,...