Engro Foods Limited

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Date Submitted: 02/27/2011 12:04 AM

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Engro Foods Limited (EFL)

Engro Foods Limited is subsidiary of Engro Chemical Pvt. Ltd. which is one of the most reputed enterprises in Pakistan with more than 40 years of diversified business operations in the areas of fertilizer and chemicals. It has recently diversified into the foods business and with the successful launch of Olper’s Milk, Olper’s cream and Olwell. Engro Foods Limited has established itself as a major player in the foods business. They believe that the successful first year will take us to our goal: To be one of the biggest players in the food business. Their aim is to dominate the food business, and they said to achieve this we will settle for nothing less than the cream.

EFL has been established in 2005 as part of a diversification process at the Engro Group. The plant located at Sukkur on 23 acre land, has the raw milk reception capability of 300,000 liters per day and UHT milk capacity of 200,000 liters per day. The plant has been established at a cost of Rs. 1 billion which provides direct employment to 750 people. Engro Foods has entered the Food business through milk processing and sale with the company’s vision to pursue growth opportunities based on country fundamentals and own strength. It also positions the company to leverage its corporate social responsibility initiatives and work closely with rural communities to promote integrated farming and livestock development. This effort is expected to play a pivotal role in poverty alleviation and improving livelihoods of the poor in the milk collection areas. Engro Foods will work with the Pakistan Poverty Alleviation Fund and its three partner organizations to help implement sustainable business models that increase farmer’s profitability and develop a positive social and business climate for growth and expansion of live stock and other forms of value added agriculture.