Submitted by: Submitted by indahouse
Views: 310
Words: 552
Pages: 3
Category: Business and Industry
Date Submitted: 02/28/2011 09:03 AM
Course Background
Globalisation of markets and the resulting competition and interdependence of economies have continued to increase over the years, resulting in rapid changes in technology, organizational structure, and economic conditions. These changes throw up new challenges and opportunities. To face these challenges and to benefit form the opportunities, managers need to scan, asses and forecast the business environment. Base upon such assessment and forecasts, appropriate business strategies can be formulated. The above needs a very good understanding of the Indian and global business environment.
Course Objectives
Objective of this course is to familiarise the students with various aspects of the environment in which the business organizations operate. The entire course is divided into five modules as under:
I. Introduction
II. Economic Environment
III. Economic Reforms
IV. Social and Ethical Factors
V. International Aspects
After introducing the concept, meaning and features of Business environment in the first module, module two looks at social and ethical aspects of business environment. Module three covers broadly the economic environment in India starting from economic planning, industrial policy, monetary and fiscal policies, economic trends, direct and indirect taxes etc. in module two. Further, economic policy reforms are dealt with in module four. Finally, module five takes up international aspects of business environment such as WTO, Multilateral organizations, and MNCs.
An awareness of the above is expected to make the course participants better managers, by helping them understand the impact of environment on the business sector.
Course Requirements and Pedagogy
This course is intended to be taught in the first year of the 2 –years MBA programme. Students taking up this course are expected to have completed courses on Managerial Economics and Macroeconomics.
The course will consist of 30 hours of class room...