Airport Retail Survey & Luxury Trends [2016 – 2017]

March 29th 2016 Mumbai, India: Bharatbook.com announces a report on “ Airport Retail Survey & Luxury Trends [2016 – 2017] ”. The current trends in airport retailing and their retrospective effect on the marketing activities and business expansion plans adopted by retailers.

Summary

The US is the most preferred destination for travel during 2016–2017 for both business and leisure purposes. Most of the travellers spend 15minutes or less per visit to a duty-free airport retail outlet. Travellers incurred significant expenditure on precious jewellery, handbags, and watches during their visits to airport retail outlets. In 2015–2016, the majority of travellers purchased products from Christian Dior Couture and Channel brands when shopping at a duty-free store. Competitive prices and the availability of luxury brands at discounted prices are key factors motivating travellers to purchase at airport retail stores.

Key Findings

• Business travellers from Asia-Pacific mostly travelled to Singapore, India, China, and Thailand by air during the last year

• The majority of travellers purchased food and beverages from airport retail stores for consumption at the airport

• Hugo Boss and Ralph Lauren/Polo will be the most preferred clothing and footwear brands to be purchased from airport retail

stores during 2016–2017

• Mappin & Webb and Chanel are the top brands that airport travellers intend to purchase at a duty-free stores during 2016–2017

• Travellers from North America highlight luxury brands at discounted prices and competitive prices as key motivating factors to purchase at airport retail stores

Synopsis

Airport Retail Survey & Luxury Trends 2016–2017 report examines travellers’ opinion about the current trends in airport retailing and their retrospective effect on the marketing activities and business expansion plans adopted by retailers.

Furthermore, it analyzes preferred travel destinations, shopping frequency, purchasing...