Australia Feminine Hygiene Market Growth Report: Radiant Insights, Inc

Consumer and Market Insights: Feminine Hygiene

Market in Australia

Summary

The Sanitary Pads category will have the largest volume share while the Pantiliners and Shields category

is forecast to register fastest growth during 2015-2020 in the Australian Feminine Hygiene market. The

Feminine Hygiene market is competitive in Australia, leading to brands constantly trying to differentiate

themselves by introducing innovative products. Innovation in terms of packaging, premiumization, and

catering to niche needs will continue to support sales.

View summary of this report @ http://www.radiantinsights.com/research/consumer-and-marketinsights-feminine-hygiene-market-in-australia

Key Findings

- The Australian Feminine Hygiene market will register higher growth both in value and volume terms

during 2015-2020 compared to 2010-2015.

- The Sanitary Pads category accounted for 67.9% share by value in Feminine Hygiene market in

Australia.

- Sterilized Society and Personalization are the major trends that are driving the Australian Feminine

Hygiene market.

- Increasing awareness among consumers will drive demand for eco-friendly products in the Australian

Feminine Hygiene market.

- Hypermarkets and Supermarkets is the leading distribution channel in the Australian Feminine Hygiene

market.

- Bag/Sachet is the most commonly used packaging material in the Feminine Hygiene market in

Australia.

Synopsis

Canadean's Consumer and Market Insights report on the Feminine Hygiene market in Australia provides

insights on high growth categories to target, trends in the usage of packaging materials, types and closures

category level distribution data and brands market shares. What else is contained?

- Market data: Overall market value and volume data with growth analysis for 2010-2020

- Category coverage: Value and growth analysis for Internal Cleansers and Sprays, Pantiliners and

Shields, Sanitary Pads and Tampons and Women's Disposable Razors and Blades.

-...