Strategic Management

(SM/9579399/May15/1)

Koenig is one of the established players in the IT training industry and is based out of India with an international training branch in Dubai. The company primarily has three delivery modes – Classroom training (CRT), On-Site training and Live Virtual Classroom (LVC).

KEY FINANCIAL FIGURES | |

| | | |

VERTICALS | SALES | PROFIT | CASH | INVESTMENT | | | | |

CLASSROOM TRAINING | 2.5 | 0.75 | 0.08 | 1.6 | | | | |

ON-SITE | 1.75 | 0.63 | 0.06 | 1.12 | | | | |

VIRTUAL TRAINING | 1.2 | 0.4 | 0.01 | 0.7 | | | | |

TOTAL | 5.45 | 1.78 | 0.15 | 3.42 | | | | |

PERCENTAGE | | | | |

VERTICALS | SALES | PROFIT | CASH | INVESTMENT | | | | |

CLASSROOM TRAINING | 46 | 42 | 53 | 47 | | | | |

ON-SITE | 32 | 35 | 40 | 33 | | | | |

VIRTUAL TRAINING | 22 | 22 | 7 | 20 | | | | |

| | | | | | | | |

Return on Sales |

| | | | |

  | T-3 | T-2 | T-1 | CURRENT YEAR | | | | |

Classroom | 0.25 | 0.25 | 0.29 | 0.3 | | | | |

LVC | 0.37 | 0.343 | 0.32 | 0.36 | | | | |

On-Site | -0.13 | 0.25 | 0.29 | 0.3333333 | | | | |

Return on Investment | | | | |

  | T-3 | T-2 | T-1 | CURRENT YEAR | | | | |

Classroom | 0.27 | 0.281 | 0.38 | 0.46875 | | | | |

LVC | 0.44 | 0.539 | 0.61 | 0.5625 | | | | |

On-Site | -0.08 | 0.227 | 0.44 | 0.5714286 | | | | |

Koenig has a diversified portfolio of courses as it is essentially an authorized training center for almost every popular technology such Microsoft, Cisco, Vmware, Oracle to name a few. Though Koenig was established 21 years ago, however the actual boom was witnessed starting 2005-2006 and from there the company has seen many a students knocking its door for enhancing their technical skillset. While Classroom training for students coming from across the globe was the bread winner for Koenig since long, however acute price competition and ongoing gloabalization, on-site training and LVC have...