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Category: Business and Industry
Date Submitted: 05/03/2016 11:28 PM
Croatias Cards and Payments Market Trends, Size,
Drivers, Strategies Report: Radiant Insights
The report provides top-level market analysis, information and insights into Croatia's cards and
payments industry, including:
Current and forecast values for each category of Croatia's cards and payments industry, including debit
cards, credit cards, charge cards and prepaid cards
Comprehensive analysis of the industry’s market attractiveness and future growth areas
Analysis of various market drivers and regulations governing Croatia's cards and payments industry
Detailed analysis of the marketing strategies adopted for selling debit, credit, charge and prepaid cards
used by banks and other institutions in the market
Comprehensive analysis of consumer attitudes and buying preferences for cards
The competitive landscape of Croatia's cards and payments industry
Access Full Report With TOC @ http://www.radiantinsights.com/research/croatia-s-cards-andpayments-industry-emerging-opportunities-trends-size-drivers-strategies-products-and-competitivelandscape
Executive summary
Before the global financial crisis, the Croatian economy grew at a rate of 4–5% annually. However, the
crisis impeded the economic progress and the country entered into its sixth year of recession in 2014.
This had a direct bearing on the Croatian cards and payments industry.
Croatia became the 28th member of the European Union (EU) on July 1, 2013, and since has been trying
to raise its competitiveness and is to benefit from EU funding to aid economic development and growth.
Consequently, the government has undertaken labor, pension, social benefit and investment reforms,
which are anticipated to stimulate employment opportunities. The privatization of large governmentowned companies and access to EU funds are anticipated to provide support for the country’s economic
recovery over the forecast period (2014–2018). However, the growth prospects for the cards and
payments industry are...